Who I am

My website address is: https://www.scarlettebooks.com.

What personal data I collect and why I collect it


When visitors leave comments on the site I collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Contact forms

If you use the contact form, I collect information about you for 2 reasons: firstly, to respond to any queries which you may have, and secondly to track patterns of use from malicious users and bots.

I used Google’s reCAPTCHA v.3 to analyze patterns of usage and block potentially malicious users. The reCAPTCHA API works by collecting hardware and software information, such as device and application data, and sending these data to Google for analysis. The information collected in connection with your use of the service will be used for improving reCAPTCHA and for general security purposes. It will not be used for personalized advertising by Google.


If you leave a comment on this site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


If you sign up for my newsletter, I collect your name and email address, so that I may send you the newsletter. I will never give, sell, or otherwise pass on that information to anyone else. I use a double opt-in to ensure that you requested to be put on my mailing list. The companies I use to collect this information and manage the newsletter are Sumo and MailerLite. You may unsubscribe at any time by either clicking the unsubscribe link in the newsletter or by emailing me at augustascarlett@gmail.com and requesting to be removed.


I use Google, Facebook, and Pinterest analytics to track visits to my site so I can see where visitors may be coming from and to direct any advertising I may choose to do in the future. I do not receive any personally identifying data from this, just aggregate data.

I use Google Advertising Analytics to collect information about my website traffic so I can track how effective advertising campaigns are, and so I can update my site to make it easier for visitors to find the information they are looking for. I do not collect personally identifying information: only aggregate information. You may opt out of this by using the Google Analytics Opt-Out Browser Add-on linked below. I do not use remarketing.

How Google uses data.

Facebook’s data policy.

Pinterest privacy policy.

Opting out of tracking

Google provides a browser plugin that allows you to opt out of Google Analytics and you can set Google Ad settings to opt out of personalization based on your web visits. It’s more difficult to avoid Facebook tracking, but Firefox has a Facebook Container extension that isolates Facebook activity to one browser tab. Pinterest allows you to opt out via your account settings or via the WebChoices tool.

Who I share your data with

I do not share your data with anyone other than as listed in this document.

How long your data is retained

If you leave a comment, the comment and its metadata are retained indefinitely. This is so the website can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

What rights you have over your data

If you have left comments on this site or used the contact form, you can request to receive an exported file of the personal data I hold about you, including any data you have provided to me. You can also request that I erase any personal data I hold about you. This does not include any data I am obliged to keep for administrative, legal, or security purposes. Contact me at augustascarlett@gmail.com to request either of these.

Where I send your data

Visitor comments may be checked through an automated spam detection service.